PRIVACY POLICY
Last Updated: 07/31/2025
Trifecta Digital (“Trifecta Digital” or “we” or “us”) respects privacy and is committed to maintaining the confidentiality, integrity, and security of any Personal Information we process.
This Privacy Policy explains how we protect, collect, and use Personal Information provided through our website www.trifectadigital.co (the “Site”) and any software or technology provided on or in connection with Trifecta Digital services, including the services to our advertising clients (collectively, the “Service”), and your choices about the collection and use of your information.
For clarity, we have separated this Privacy Policy into two sections: one that explains how Trifecta Digital collects and uses the Personal Information of visitors to our website (the “Site Privacy Policy”), and one that explains how our advertising software platform collects and processes Personal Information about our customers’ users, customers, and visitors (the “Services Privacy Policy”).
“Personal Information” means information that may be used to identify an individual, including, but not limited to, a name, email address, home or mailing address, phone number, or any other contact information.
By using the Site or our Services, you consent to the terms of this Privacy Policy.
Site Privacy Policy
PERSONAL INFORMATION WE COLLECT
Trifecta Digital may collect the following information from and about you:
From interactions with Sales, Marketing, and Customer Support: We may collect your name, company name, email address, phone number, and billing info when you request a demo, sales information, or support.
Cookies and Related Technologies: We and our service providers may collect IP addresses, digital signatures, and behavioral data via cookies, pixels, and scripts. For more about managing cookies, visit aboutcookies.org.
Advertiser Data Collection: Third parties may collect info about your visits to our website and others to show you targeted ads. To opt out, visit aboutads.info/choices or networkadvertising.org.
Remarketing: Trifecta Digital may use Google AdWords to remarket to previous visitors. You can adjust ad preferences via Google Ad Settings or opt out using a browser plugin.
HOW TRIFECTA DIGITAL USES YOUR PERSONAL INFORMATION
We may use your information to:
- Customize and improve the website experience.
- Communicate with and market to you.
- Aggregate de-identified data for analytical purposes.
- Ensure security and troubleshoot issues.
- Comply with legal obligations.
HOW TRIFECTA DIGITAL MAY DISCLOSE YOUR INFORMATION
We may share your information:
- With service providers who support our services and are contractually bound to safeguard your data.
- With legal or regulatory bodies when required.
- In a merger or acquisition situation.
- With your consent.
Please note that our website may contain links to third-party websites, apps, or platforms. We are not responsible for their privacy practices. Always review their privacy policies before sharing your information.
HOW TRIFECTA DIGITAL SECURES YOUR INFORMATION
We use appropriate technical and organizational measures to protect your Personal Information from unauthorized access, use, or disclosure.
NOTICE TO EEA RESIDENTS
Legal Status: Trifecta Digital is a data controller for data collected through our Site.
Legal Bases: We rely on legitimate interests, legal obligations, or your consent to process Personal Information.
Marketing: If located in a European Country, we may contact you via email only with your consent or legitimate interest. You can unsubscribe anytime or email us at [email protected].
Your Rights: You have the right to request access, deletion, correction, restriction, portability, or objection to processing. Contact us at [email protected] to make a request.
Data Transfers: Your data may be stored or processed in the U.S. or other jurisdictions. If you object, discontinue use of our Services.
Services Privacy Policy
This section applies to data processed via our Services on behalf of clients.
PERSONAL INFORMATION WE COLLECT
Trifecta Digital may process information such as names, emails, phone numbers, interests, browsing data, and demographics.
This is used to deliver Services, troubleshoot issues, update platforms, support advertising, and comply with legal requirements.
We may retain backup data even after account termination due to compliance requirements.
USES OF PERSONAL INFORMATION
We may use your information to:
- Operate and improve Services.
- Provide support.
- Enhance platform security.
- Run marketing and retargeting campaigns.
- Conduct analytics and research.
- Prevent fraud or misuse.
- Fulfill legal obligations.
DISCLOSURE OF PERSONAL INFORMATION
We may share data:
- With contracted service providers.
- With law enforcement when required.
- With business partners and affiliates.
In connection with business transfers such as mergers or acquisitions.
If you use a third-party integration with our Services, note that their practices are outside the scope of this policy.
SECURITY
We employ security measures such as SSL encryption, access restrictions, and other industry best practices to secure your data.
Miscellaneous
ENFORCEMENT
We review practices regularly to ensure compliance. Concerns can be sent to [email protected].
CHANGES TO THIS PRIVACY POLICY
We may update this Policy periodically. Major updates will be communicated as required by law. Minor changes may not trigger a direct notice.
CHILDREN’S PRIVACY
Trifecta Digital does not knowingly collect data from individuals under 18. If you believe we have collected such data, please contact us.
DO NOT TRACK
We currently do not respond to browser “Do Not Track” signals. Visit the Network Advertising Initiative or Digital Advertising Alliance to opt out of tracking.
MARKETING RIGHTS (CALIFORNIA)
California residents may request information regarding disclosures of Personal Information for marketing purposes. Requests can be sent to [email protected].
QUESTIONS OR CONTACT
For any questions or concerns about this policy, contact us at:
Email: [email protected]
